Collection: Taliah Waajid
Taliah Waajid
Taliah Waajid is a trailblazing figure in the world of natural hair care. Let me share some fascinating details about her and her brand:
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Background and Passion:
- Taliah Waajid has been natural most of her life and has worked as a natural hair stylist for many years.
- As a child, she learned to manage her big, coily hair because her mother insisted she avoid relaxers or perms.
- Her firsthand experience with the challenges of managing natural hair inspired her journey.
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Revolutionizing the Industry:
- In 1996, Taliah Waajid created the first complete line of natural, chemical-free hair care products under the brand name Black Earth Products.
- These products were initially sold exclusively in her salon, but their popularity grew rapidly.
- Taliah recognized the need for quality products that would help her clients manage their hair between salon visits.
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Expanding the Brand:
- The Taliah Waajid Brand now offers four collections of healthy hair product lines:
- Natural Hair Care
- Curly Hair Care
- Protective Styling
- Children’s Hair Care
- She also launched a men’s line, Uncle Jimmy Products, named after her favorite uncle. This line includes natural grooming products for hair, beard, and body care.
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Natural Hair Movement and Education:
- Taliah Waajid is a Master Natural Hair Care Educator and has been at the core of the natural hair movement.
- She founded the World Natural Hair Show, which celebrates natural beauty and healthy living. The event attracts over 30,000 attendees annually.
- The show features workshops, music, entertainment, and more.
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Family and Community Focus:
- Taliah’s business is mostly family-operated, emphasizing the importance of teamwork.
- She believes that given the right opportunity and tools, anyone who truly wants to succeed can.
- Taliah is also passionate about mental health awareness in the community.
Taliah Waajid’s dedication, hard work, and positive impact continue to inspire the next generation.
